Held Contests

Any kind of contest can draw people in, but smart contests also make them want to purchase. Feature a new sandwich, at regular price, and hold a "Name that Sandwich" contest. The winner gets a free sandwich, but everyone else pays.

When times square measure robust and prospects appear to be holding on to each dollar, your job as a sales manager is a lot of necessary than ever before. now could be the time to roll out a sales contest to get extra sales and build morale.
Offering a contest to your sales team could be a sensible business call on several levels. Contests, by their terribly nature, infuse a competitive spirit at intervals the sales department and supply a superb chance for management to acknowledge and reward high action. additionally, a contest encourages your sales reps to attain new levels of non-public production, faucets into peer pressure and generates a positive synergism at intervals the organization.
Reward, recognition and peer pressure
A booming incentive scheme could be a delicate balance of 3 key psychological feature factors: reward, recognition and peer pressure. Here square measure four key parts that has to be enclosed in any booming incentive program:

1. Keep the foundations easy and realistic. do not produce a contest that's excessively difficult or too troublesome to grasp. ensure each sales rep collaborating within the contest gets a duplicate of the foundations and clearly understands what he or she has to accomplish so as to win. Realistic goals square measure ones that square measure specific (clear and unambiguous), measurable, attainable, relevant and time-specific. Once the competition is afoot, ne'er modification the foundations heart.
2. Promote the competition over a 30-day amount. do not simply spring the competition on your reps and expect them to be obsessed on collaborating. for max results, you would like to condition your sales team members to just accept the competition by promoting it effectively.
3. build the reward valuable enough to get excitement and maintain interest. Get artistic once choosing your contest rewards. once it involves motivating salespeople, one size doesn't work all. it is a smart plan to speak to your sales reps singly to search out out what very turns them on and so individualise your incentive scheme consequently. customized rewards square measure tried to be much more effective at motivating salespeople than mere money bonuses.
4. Take the time to watch the competition and update the participants often. do not wait till the tip of the program to applaud results. Participants ought to be recognized on the approach.

Once a sales rep stretches to a brand new level of non-public production, his or her selfconfidence and expectations sky-rocket. once the tide comes in, all the boats within the harbor go up!

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